Every hotel is unique, and often it's the small gestures that can give a hotel guest a completely different experience from anything they've had before. The growth in trust towards travel review websites has introduced even more competitive accommodations into the market, where every additional gesture is reflected as a plus or a minus. Therefore, it's crucial to stand out at every opportunity and offer your customers an experience that is perfect.
Below are six expert recommendations to create a warm reception atmosphere in your hotel rooms and a wonderful sense of stay that will last long and be remembered:
1) Soft furnishings: Light, soft furnishings can make guests feel very welcome in the room. If you want to somehow stimulate a sense of style or strengthen your brand identity, then updating curtains, pillows, and bedding can help you create a significant first impression.
2) Enhance the interior with a throw or blanket: A soft cashmere or wool blanket can add glamour to a room to the extent that customers feel like they are at home. Guests who love a little comfort in their clothing will appreciate this small gesture.
3) Pillow selection: The right pillow does everything to ensure a good night's sleep, and personalization helps stand out in a competitive market. Why not give your customers the opportunity to find their favorite pillow from a selection? Such a personal and individual gesture can offer guests a fantastic night's sleep, tailored to their needs.
4) Offer practical accessories: Supplement each room with practical accessories – a cosmetic kit, shower cap, shoe sponge, shoehorn, sewing kit, etc., providing your guests with everything essential to make their stay as simple and comfortable as possible. From quality hairdryers, irons, and ironing boards - sometimes these small accessories can be vitally important.
5) Offer your guests a bathrobe and slippers: Let your guests feel fully pampered. Place a luxurious bathrobe on a hanger in the room. Nothing speaks of luxury better than a velour bathrobe and a pair of slippers. For such extra personal customer engagement, consider embroidering the hotel bathrobes with your brand to emphasize your brand identity while guests stay at the hotel.
6) Expand the range of toiletries with complimentary products: Customers love to see a selection of quality shampoos, conditioners, shower gels, and body creams in their bathrooms. By adding these products one by one for the client, you draw attention to details and add luxury and uniqueness to the client's hotel experience that they seek on their trip.
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